Optimize Your LinkedIn Profile for Sales
Before you start prospecting, your profile must be professionally optimized to establish credibility. A well-crafted profile builds trust and makes…
Before you start prospecting, your profile must be professionally optimized to establish credibility. A well-crafted profile builds trust and makes…
In sales, relationships are everything. The ability to build, nurture, and leverage a strong professional network can make the difference…
Cold emailing is a powerful tool for generating leads, yet many sales professionals struggle to get responses. Crafting the perfect…
Consultative selling is a sales approach focused on understanding a customer’s needs and providing solutions tailored to those needs. Unlike…
Following up is essential in sales, as many deals close only after multiple touchpoints. However, most salespeople give up too…
Sales and persuasion go hand in hand. Understanding psychological triggers can help salespeople influence buyers and boost conversions. Here are…
Closing deals is the ultimate goal of every salesperson. However, it requires a combination of skill, strategy, and persistence. Here…
Social selling is more relevant than ever. How can I be so sure? Because there are over 5.24 billion active users on social media. Sales…
I once closed Q4 (and a couple of significant deals) on a family Disney World trip for Christmas — all because I was able to…
I have always found the best approach to getting the highest email open and conversion rates — all while evading junk folders — is to…
Today’s buyer is more informed than ever, thanks to the vast amount of information at their fingertips. Because of this, the balance of power has…
Sales qualification streamlines the process of turning potential buyers into serious prospects. When done well, sales qualification reduces the time required to determine if you’re…
Nobody bats 1.000. We all make mistakes in every facet of life, and sales is no exception. Some sales screw-ups are borderline inevitable, but others…
To find and win business consistently, you need the right mix of sales skills across the sales process, from filling the front-end of the pipeline…
Sales enablement leaders are under more pressure than ever. You’re tasked with boosting seller performance, driving revenue growth, and delivering measurable results—all while working with…
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market…
As a small business owner, I’ve learned firsthand just how important it is to understand buyer motives. After all, if I know what motivates my…
Most sales training disappoints. That's not just an opinion—it's a sobering finding from our latest research. In fact, 67% of respondents rate their organization’s sales…
I hate to break it to you, but having a great product or service alone is not enough to succeed in today’s marketplace. Sales teams…
We saw three pivotal themes shape the sales landscape in 2024: the growing integration of AI, the ongoing drive to deliver measurable value, and the…
Now that AI has been mainstream for over two years, you may be wondering: How is artificial intelligence changing sales? I’m here to give you…
I‘m not sure there’s any activity more closely associated with sales than cold calling. It can be the trial by fire that preps SDRs for…
When it comes to nailing a sales presentation, remember to follow this basic rule: Care about what your customer cares about. Keeping this at the…
As a sales enablement or learning & development (L&D) professional, you know that sales training is critical. But securing executive buy-in and budget for training…
I worked as a sales development representative (SDR) at IBM for the first five years of my sales career. I learned then (and appreciated even…
Let’s be real: getting buyers to take action isn’t easy. You’ve been there; a deal is progressing, conversations are moving along, and then—boom—it stalls. The…
High-performing sales professionals aren’t triggered to surrender by a sales objection. Instead, they use objections to craft personalized value propositions to differentiate their company, their…
In a previous role selling software, I kept running into the same issue. Despite winning demos from researched and personalized pitches, I struggled to convince…
Throughout my career, my sales experience has been rooted in B2B SaaS. I understood, in theory, the differences between B2B vs. B2C sales, but I…
As a sales manager, your team’s daily activities are your most powerful performance indicators. Tracking metrics like sales calls, VP-level meetings, and qualified opportunities gives…
Sales prospecting is more than sending emails — it’s about building relationships that turn cold leads into warm opportunities. But breaking through the noise is…
12 Powerful CRMs and Use Cases for a Growing Business With so many customer relationship management (CRM) tools on the market today — and each…
In simple terms, “sales” refers to all activities involved in selling a product or service to a consumer or business — but it means so…
My sales peers and I are always debating hot sales topics — because we genuinely believe salespeople must keep up with the latest to stay…
You have a list of names and phone numbers. Before the end of the day, you need to make 100 calls. Your sales manager has…
For businesses, AI agents can sound like a dream come true: increased productivity, reduced administration on internal teams, and humans outsourcing repetitive tasks in favor…
What Is B2B Sales? B2B (business-to-business) sales refers to one business selling products, services, or solutions to another business. The dynamics of B2B sales tend…
The B2B buyer’s journey has shifted profoundly over the past few years; if you’re wondering why, I’ve got one answer: An overwhelming amount of choice….
Sales planning is a fundamental component of sound selling. After all, you can’t structure an effective sales effort if you don’t have, well, structure ….
Did you know that Top-Performing Sellers are 2.4x more likely to meet their sales goals? In a competitive sales environment, understanding and improving your selling…